How To Increase Your VPL( Value per Lead) and ROAS

There’s no secret that’s as a business owner that you would like to optimize every lead you get. Since to get a single lead, you have to pay some money too.

So what should you do to optimize your lead?

Usually, when someone becomes a lead, the system on the website will direct him/her to thank you page. And what’s the content of the “ Thank you page “? yes, just say thank you and “ bye-bye “.

Remember!

Many people saw your ads, then they are interested with your ads, reading your landing page and fill the form or even purchase your stuff. And after he’s done become your leads, you just say “ thank you and bye-bye? “

There’s a better way to optimize it.

You should put your video content and offer them “ A Special Offer “. even if your ads offer a free e-book, you can optimize the leads by an offer that hard to refuse. Maybe by discount, limited offer or anything else.

And the second way is to put your offer in your blog.

People who read your blog, maybe interest in you. So you put your “ offer “ in the middle or in between your blog.

You can offer them a free ebook, pdf or anything, then after they become your leads, you can back to the thank you page “ Limited Offer “

By these methods, you can optimize and increase your VPL and ROAS. you can add more value to the comment below, or you can share if you find this article valuable for you so the other can get the same value as you. and you can discuss with me further about digital marketing

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